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We all love a bargain, especially when it comes to our beauty routines, which is why we know you’ll want to know everything about e.l.f’s latest launches this year, so far.
The budget beauty giant has unveiled six new products, all under £13, to add to its extensive skincare and make-up lines.
While it’s still early days, I’ve been testing a handful of them and have been pretty impressed so far, especially with the e.l.f. Soft Glam Satin Concealer, that’s only a fiver. Medium coverage, satin finish and long-wear colour payoff, it’s already made its way into my everyday makeup bag.
There’s also a luxe-looking ‘Slipstick’ if your lip stash needs updating, a silky powder highlighter for long-wearing radiance, a pore-minimising toner, an under-eye brightening cream, and a hydrating, barrier-repairing moisturiser.
It’s perfect timing if you’re running low on your essentials, without the budget to spend a fortune, or if you simply want to treat yourself to a new shade of lipstick without a costly commitment.
Here’s the lowdown on what’s new from e.l.f
e.l.f. Glow Reviver Slipstick
This looks like lipstick but is actually a richly pigmented lip oil, delivering colour payoff in a balmy texture.
It has a soft satin finish that’s neither glossy nor super matte and contains a blend of squalane, shea butter, and jojoba oil to hydrate dry skin.
The chrome packaging feels luxurious despite it costing just a tenner, and there’s eight shades to choose from, ranging from nudes, mauve pinks and bright cherry tones.
e.l.f. Soft Glam Satin Concealer
In need of a new concealer? This tube is only a fiver and a great all-rounder.
It hides dark circles, blemishes, and mild redness with buildable, medium-coverage that’s long-wearing and transfer-resistant.
It has a small plush doefoot applicator, so you can precisely target areas you want to cover up.
There are 36 shades to choose from, too, so you’re spoilt for choice on colour, and is one of the few concealers on the market that will give you change from a tenner.
e.l.f. Halo Glow Silky Powder Highlighter
You may recognise this powder highlighter as being very similar to the Rare Beauty Positive Light Silky Touch Highlighter that would set you back £26.
e.l.f.’s version is only £9 but has a similar finish that packs a glowy punch with the swipe of a brush.
Made with finely milled micro-shimmer, it promises to deliver luminosity without creasing or caking.
e.l.f. SKIN Thist Burst Pore-fecting Toner
If you’re struggling with congested, acne-prone skin or excessive oiliness, a beta-hydroxy acid can be the tonic your complexion needs.
This new launch features salicylic acid, one of the most effective ingredients for sloughing away dead skin cells and unclogging pores to improve clarity, and a hibiscus complex that can provide plumping benefits.
It could be the one-stop shop for glowing, not greasy, skin and minimal pores.
Sign us up.
e.l.f. SKIN Bright And Brew-tiful Eye Cream
A brightening under-eye cream can be a lifesaver when you’ve had a terrible night’s sleep and want to revive tired skin, even if only temporarily.
There’s vitamin C, a banana-tinted powder and caffeine inside to provide a shot of radiance and help depuff swollen areas.
Think of it as an espresso for your under-eyes.
e.l.f. SKIN Holy Hydration Barrier Goals Cream
Sometimes your skin needs a comforting blanket of hydration, without all the bells and whistles of an expensive moisturiser – just something simple that works.
This rich cream from e.l.f. is made with colloidal oatmeal and cica, claims to be just that, with no greasy finish or tedious time spent rubbing it in.
According to e.l.f. It’s also safe for sensitive skin and eczema, a win-win.
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