Have you ever been scrolling through LinkedIn, come across a suspicious -looking job title with a whopping salary attached, and thought to yourself “that’s not a real role… is it?”
Well, as it turns out, you’re not alone.
According to recent research from business financial platform Tide, Brits might be bypassing lucrative careers due to the fact that they can’t believe particular job titles actually exist.
This happens to be particularly prevalent in companies specialising in new-age sectors like AI and social media marketing.
With the tech sector constantly adapting and creating new roles to fit the needs of an ever-growing industry, there are now hundreds of job titles being pushed out online that’re unfamiliar to the general public.
And if you’ve never heard of a role before, it’s highly unlikely you’re going to feel confident putting your hat in the ring. But the truth is, you could be missing out on an exceptionally profitable career path.
What on earth is a ‘Belonging Manager’
Tide compiled a range of job roles that have emerged in recent years and asked 2,000 Brits whether they had ever heard of the roles or had any knowledge of what they might involve.
Interestingly, one of the most unknown job titles was that of a ‘Belonging Manager’, or ‘Belonging and Culture Manager’, with 80% of participants claiming to have zero clue what that role entailed.
Found across a myriad of job boards such as Indeed, LinkedIn, and Trac, this role has the earning potential of £80,000 per year.
In fact, successful applicants could shimmy their way into the top 5% of earners in the UK.
But what would you be asked to do?
Have you ever heard of a ‘Belonging Manager’ before?
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Yes
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No
‘The role of a Belonging Manager is to embed an inclusive culture at the heart of the organisation, ensuring employees feel valued, included and heard,’ a spokesperson from Tide explained.
Partnering with HR, a more traditional and well-known role, a Belonging Manager essentially sits at the hub of workplace culture and is a title that should be essential in all businesses.
Day to day tasks could be anything from ‘ensuring job adverts and descriptions use inclusive language’ to ‘developing strategies to keep current employees engaged.’
According to most of the job listings online, experience in leadership, diversity, equity, and inclusion is crucial to be considered.
But while HR or DEI officer might be more well-known, the concept of a ‘belonging manager’ is new to the job market.
And it’s not just this role that Brits can’t believe exist, there are dozens more that sound far too bizarre to be truthful.
Other examples include: Empathy Engineer and Skills Architect.
In case you were curious, an Empathy Engineer is someone who takes into consideration the social, cultural, and emotional factors that influence how society interacts with technology and products. It focuses on blending the human perspective and tech-driven problem solving.
A Skills Architect, on the other hand, is in charge of designing frameworks to ensure an organisation’s skills are properly managed. They’ll work with other departments to find out the businesses’ ultimate goal and then ensure that skills are effectively leveraged and integrated.
Roles that Brits don't believe are real
Not only are these jobs unique, they can come with a hefty pay slip once you make it to a senior level. These are the approximate salaries associated with each role.
AI Product Manager – £100,000
Belonging Manager – £80,000
Empathy Engineer – £110,000
GEO Strategist £60,000
Biostatistician – £80,000
Augmented Intelligence Officer – £110,000
Prompt Engineer – £90,000
Creator Partnership Executive £60,000
Creative Technologist – £70,000
Data Annotator – £50,000
Skills Architect – £70,000
Machine Learning Specialist – £160,000
Future Planner – £60,000
Brand Editorial Lead – £50,000
Social Storyteller £40,000
Social Storyteller also made the list, a role closely connected to influencer marketing.
In short, it refers to recruiting creators who can authentically communicate a brand’s message. While the concept might not sound particularly foreign, the title itself is still an emerging one — potentially confusing job seekers.
Verity Park, Founder & CEO of tbh talent shares that roles like social storytellers exist (and are expanding) because attention has shifted: ‘As more digitally native people move into senior decision-making roles, this space (and budgets) will only keep growing.’
The tech sector isn’t the only industry with some interesting job titles up for grabs.
You could become an Explosives Detection Dog Handler in Castle Donington, Derby or, if you were feeling really brave, why not try your hand as a Carnivore Keeper in the West Midlands.
A zoo can be a lot like an office environment, lots of territorial employees.
So, why not get online and see what the ever-changing job market has to offer?